VISIBILITY WHEN THERE IS NONE
**Product Solution in Process**
Year: 2025
Duration: Ongoing
Role: Footwear & Color Designer
Scope: Designing a high-visibility running shoe, including color, material, & CAD renderings.
Design a high-visibility running shoe for urban professionals who commute during twilight hours.
prompt
In urban settings, twilight runners face the dual challenge of low visibility and sensory overload. This project explores how dynamic reflectivity and motion can cut through the noise of overstimulation, creating a shoe that grabs attention and enhances safety for runners on the move.
WHY
This palette is designed to balance visibility, functionality, and harmony in urban environments. Urgent/Attention Bold colors to ensure visibility. Attention: Guiding tones for focus and contrast. Functional Versatile hues for primary design elements. Balance Neutral shades for grounding and subtlety.
